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Home > About Us

About Us

Business Transformations is an Australian Global Business Consultancy Firm that provides a range of unique programs to business owners, managers and their teams to improve the business in areas such as operational efficiency, improved sales and customer service, and improving the profitability of the business through short term and long term strategic planning.

Geoff Flemming

Geoff Flemming has a corporate background in management and senior management. Geoff’s first experience in small business was in the early 90’s and he quickly discovered the challenges that most business owners face. He and his partners used the E-Myth mastery system to build a dynamic small business that serviced over 1200 small business clients throughout Victoria. After selling this business Geoff became part of an international business advisory group and grew one of the fastest and largest businesses of its kind in Australia and New Zealand.

Geoff Flemming is a Director of Business Transformations and currently consults to a wide range of businesses throughout Australia and is in demand as a business development advisor that gets results, as a trainer, a speaker and a mentor. Geoff has helped over 1000 small businesses in the past 15 years and has a wealth of knowledge and experience that will be of great benefit to all those working in small to medium businesses. 

Malcolm Whittle

Malcolm Whittle is also a Director of Business Transformations and is one of the founders of the financial planning industry of today, having commenced in business in 1981, two years before the emergence of BT (Bankers’ Trust) and many of today’s giants among the fund managers. Malcolm’s original background was as a practicing Accountant.  During this period he gained extensive first-hand knowledge of a variety of small and medium businesses of many types.  He launched an investment management business in early 1981. After two years as partner-elect, then a senior adviser in stock broking, he returned to his own business, progressively upgrading the active investment management aspects. New software availability plus innovations developed saw the firm at the vanguard of active portfolio management.

Malcolm has consistently maintained a high media profile, writing for major newspapers and magazines and conducting Finance & Business radio segments. Currently, he writes for the Murdoch paper - the Sunday Herald Sun - on personal finance, economic and other finance issues.

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