Sales Growth In training your sales team as well as implementing a sales system you will not only have a process for them to follow, but you will also be able to implement a ‘performance system’ to keep them accountable. Successful sales people in organisations are typically the most resistant to being measured - and good leadership is always a prerequisite. However unlike other areas of your business, their performance is easier to measure. Sales growth is simply a combination of consistent KPI's and measures combined with regular mentoring and development. The vital and often missing element is the 'rhythm' of regular, highly structured and effective meetings.